The MAER Vol.39 Distributed by EBSCO
CONTENTS
Research Article 1
Market Mechanisms And Marketing Concepts For Human’s Mate Selection Behavior
Dr. David KO * (1)
(1.) Department of Management and Marketing, The Hong Kong Polytechnic University, Hong Kong
Research Article 2
The Effect Of The Investor’s Personal Variables And Familiarity With Domestic And Foreign Investment Vehicles On The Home-Bias Investment
Dr. Wei-Lung Huang (1)* and Dr. Yan-Kai Fu (2)
(1). Department of Finance, China University of Science and Technology, Taiwan
(2). Department of Business Administration, China University of Science and Technology, Taiwan
Research Article 3
A Comparative Approach Of The Relationship Between Regulatory Settings And Financial Analysts’ Performance
Dr. Christopher von Koch (1), Dr. Ola Nilsson (2)* and Dr. Karin JonnergĂĄrd (3)
(1.) School of Business and Economics, Linnaeus University, Sweden
(2.) School of Business and Economics, Linnaeus University, Sweden
(3.) School of Business and Economics, Linnaeus University, Sweden
Research Article 4
Why Some Firms Spend Large Amounts On R&D While Others Do Not: The Case Of The Innovation And R&D Expenditures Among Biotechnology And Pharmaceutical Firms
Dr. Tao Zeng* (1)
(1.) School of Business and Economics, Wilfrid Laurier University, Waterloo, Ontario, Canada
,
Research Article 5:
Investors’ Financial Statement Analysis To Help The Managers, Investors And Someone Else Understand About Reasonable Economic Information In Financial Statements
Dr. Doan Van Dinh(1)* and Dr. GuangmingGong (2)
(1.) College of Economics and Trade Management of Hunan University, China and Faculty of Finance and Banking of the Industrial University of Ho Chi Minh City, Vietnam
(2.) Business school Hunan University in China
,
>
Anyone
who has studied the use of information technology as a competitive weapon has
encountered the name Charlie Feld. Mr. Feld led the Management Services
Department of Frito-Lay during the 1980s when he pioneered one of the earliest
applications of information systems used to generate a competitive advantage.
No less than eleven Harvard Business School case studies document the work of
Mr. Feld during his tenure at Frito-Lay, covering the period starting when
Feld was hired at Frito-Lay in 1981 through his departure in 1992. So, when
Blind Spot appeared in the results of this reviewer’s regular search for
new and innovative books, it had to be considered for review. And this
reviewer knows the reader will not be disappointed.
There are literally dozens of books from the mundane to the excellent that
discuss and recommend methods and practices for aligning IT with the
organization. Further, there is the ubiquitous chapter in just about every
MIS textbook on the same subject. However, almost all of these books deal
with the subject of strategic alignment from the perspective that it is the
CIO’s responsibility to align the IS strategic plan with that of the
business. In Blind Spot, Feld makes the case that ...
|